The third-party ad server called advertiser-side-server is used by advertisers to run ad campaigns. Besides hosting and serving ads, third-party ad servers enable you to manage and optimize advertising campaigns and get detailed reports on ad-serving activities. An ad server…
Tag: information technology
3rd Party Ad Server Benefits
The 3rd party ad server functions as a web server used for hosting ads. It can be used by the publisher for delivering the adverts directly on mobiles and websites. These 3rd party ad servers make it possible for publishers…
SMEs in India Planning to Spend $2 million on ICT in 2011
According to the New York-based Access Markets International research, SME sector in India is planning to spend more than $2 million on ICT (Information & Communications Technology) in 2011 and this spending is estimated to grow 5 times by 2014.…
Information Technology has Changed the Fortunes of the SMEs in India: CII Survey
CII has states that Information Technology is very helpful in bridging the gaps between MSMEs and large companies. According to the CII (Confederation of Indian Industry) survey, Information Technology had changed the fortunes of the SMEs in India. It has…
SMBs in India Becoming More Concerned About IT Security
There are many Small and Medium businesses in India that operate on critical information from their clients in outside countries as a part of outsourcing. The main reason is of course the availability of highly proficient people at lower wages.…